For Immediate Release
April 06, 2016
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(BPRW) McDonald's Challenges You To Create 90-Second Film Illustrating Mantra: "Deeply Rooted in Your Community"

McDonald's "My Community" Video Competition

(Black PR Wire) McDonald’s ABFF and Barbershop: The Next Cut film director, Malcolm D. Lee are excited to return with this national video competition for rising filmmakers for the second year!

McDonald’s challenges you to create a 90-second film that illustrates McDonald’s 365Black mantra, “Deeply Rooted in Your Community.”

Submissions will be critiqued on creativity, implementation of concept and quality.

Three finalists will be selected to attend the festival, screen their story before the festival audience, where one winner will be selected. In addition, finalists will have an exclusive opportunity to experience a mentor session with critically-acclaimed film director Malcolm D. Lee (Barbershop: The Next Cut, The Best Man Holiday and The Best Man).

The following provides general submission information for the McDonald’s Lovin’ Video Competition:
• - Video must not exceed 90 seconds in length.
• - Video must not contain material that violates or infringes another’s rights, including but not limited to privacy, publicity or intellectual property rights, or constitute copyright infringement.
• - Video content must be family friendly in line with the image of McDonald’s.
• - Video must not contain third-party brand names, trademarks, photos, artwork or music.
• - Video must not be exhibited publicly at any time prior to the close of the 2016 American Black Film Festival/ June 19, 2016 and will be disqualified if in breach.
• - Video must be submitted via a private online URL link (for example an unlisted YouTube video, a password protected Vimeo, etc.), along with password if applicable and your completed submission form, to be emailed to: submissions@abffventures.com by no later than 11:59 p.m. EST, April 15, 2016. Email subject to read: McDonald’s Video Entry.

Deadline: April 15, 2016